A showcase environment for your brand.
Cadent provides exceptional media value across a vast cable footprint, thanks to relationships with 200+ MVPDs and 20 years in the industry. You choose your target demographics, purchasing profiles, and media objectives—and we’ll ensure that your creative is seen on premier networks, during the best programs, and alongside the top stars.
DATA-DRIVEN LINEAR SOLUTIONS
|STRATEGIES||GENRES||ADVANCED TV CAPABILITIES|
|Network Group Replacement||Sports||Copy Split|
Modernize your approach to buying ads.
By aggregating premier inventory opportunities, Cadent offers advertisers a dynamic, cost-effective alternative to the traditional media buying process. Access to consolidated commercial inventory means your budgets will perform more efficiently and your message will be delivered more consistently.
With fully centralized creative management capabilities, our National Operations Center (NOC) facilitates a simplified, automated trafficking process. This single access point assures quality control at scale (over 100M spots monthly).
Plus, you’ll gain access to our analytics dashboard for in-depth performance tracking of all of your placements across dayparts, networks, DMAs, and programming.
Discover Network TV Insights
Cadent works with the industry’s leading research partners to provide reliable media plans and post-campaign measurement, verified by third parties.
Nielsen, the traditional standard in TV audience measurement, provides age/gender data.
GfK MRI uses data on media usage, demographics, psychographics, and audience behavior to determine the best television opportunities.
Cadent uses comScore TV, an audience measurement alternative to Nielsen, to fuse GfK MRI survey data with TV audience estimates.
Cadent is the only MSA-posted solution in the television marketplace, so you can be confident when and where your ads will be seen.
Gracenote combines Cadent data with its own very detailed historical data to accurately report where your ads were placed.
Give your brand a lift.
Ready to give data a starring role in your brand advertising efforts? By complementing your linear campaigns with advanced data-driven techniques, you can deliver more relevant messaging and achieve more direct results.