Television is changing. We’ll help you change with it.

In the ever-evolving landscape of television advertising, Cadent empowers your brand to thrive. We’ll help you navigate your TV brand-building decisions with our full stack of solutions, from traditional linear to addressable data-driven techniques. With Cadent, your message will reach your high-value audiences, wherever they happen to be. And because our platform also connects with content distributors, you’ll have seamless access to the high-quality inventory your brand deserves.


Network TV

Netowrk TV





Addressable solutions

We manage the complexities.
You reap the benefits.


With Cadent, you’ll get the most out of advanced TV, including media optimization and forecasting, automated trafficking and workflows, and in-flight campaign data.


In-depth Cadent analytics, including cross-channel attribution and custom reports, help you understand what’s driving your successes.

Premium at scale

Cadent leverages the expanding power of video and TV by providing easy access to best-in-class content and delivering demonstrable value.

Precision targeting

Using data-driven techniques, your campaigns will reach high-value audiences, nurturing brand engagement and boosting results.


Who’s seeing your ads? With Cadent, you’ll have true visibility into your TV placements, verified by third-party partners.

Industry leadership

Cadent knows television. Whether you’re executing traditional or advanced TV, we’ll bring deep industry experience that will make your brand advertising work harder.

Discover Addressable TV Insights

The Next Chapter of TV Is Just Beginning
Advertisers continue to rely on television as the most powerful vehicle for emotionally resonant storytelling. Sight, sound, and motion connect with audiences as no other medium can.
Navigating the New TV Landscape
Cohesion and organization are possible—we must make the decision to move in this direction as an industry.
A Simplified, Unified, TV Industry Will Help Marketers Win
The current dynamics in the TV industry should be viewed as an opportunity to initiate change to make all pieces of the ecosystem work better together in service of the advertiser.